Saturday, January 22, 2011

Box Office Report: 'Dhobi Ghat' open with mixed response

Box Office Report: 'Dhobi Ghat' open with mixed response: Aamir Khan and Kiran Rao’s film Dhobi Ghat has opened to a mixed response at the box office. At some centres the film is doing very well; at others the response is lukewarm.
The film has opened particularly well at certain multiplexes in metros like Mumbai, Delhi and Bangalore. The best response to the film bordered on 80 to 90 percent occupancy in theatres. At worst, the film got a 30 percent response. Moreover, the film picked up at box office in the evening compared to its collections in the morning.

Trade pundits feel that film has enough momentum to recover its paltry production cost of Rs. 8 crore (including publicity costs) in the first week itself. Also Wednesday (Republic Day) being a holiday will work to the film’s advantage.

On the other hand, the last week’s release Yamla Pagla Deewana rounded off the first week with a collection of Rs. 35 crore, which is way above those of some big budget productions we’ve seen in the recent past.

Of course, the favourable audience response has prompted the Deols to make the film’s sequel.

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